Vacancy for Category Trade Marketing Officer at Flour Mills of Nigeria Plc (FMN)

Flour Mills of Nigeria Plc (FMN) was incorporated on 29th September, 1960 as a private limited liability company with a modest paid-up share capital of N1 million and converted to a public company in November, 1978. The beneficial interest in the company’s equity is held by Nigerian and Overseas shareholders.  Presently, two foreign shareholders own about 56% of the company’s paid-up share capital.  The balance is held by over 75,000 individuals and institutional investors.

CATEGORY TRADE MARKETING OFFICER

The Job

  • Responsible for developing/executing the annual Trade Marketing plan for a specific product category(ies) to deliver the company’s growth expectations for that category(ies)
  • Ensure that the brand plans/objectives are fully reflected in the Trade Marketing activities
  • Develop channel specific activities to exploit the particular opportunities identified for the assigned category(ies)
  • Ensure timeline plans are executed in full and on time
  • Develop and provide the Sales teams with appropriate tools and support materials to drive outstanding execution of the TM category plan
  • Work closely with the regional sales teams to execute the plan, including spending a significant amount of time in the trade/field
  • Ensure that all NPDs are fully supported by a comprehensive TM activity programme to maximise the chance of success for the new product(s)
  • develop clear objectives for each Trade activity and undertake pre- and post-promotion evaluation to determine Return On Investment and if the activity met its objectives

The person must:

  • Be self-motivated
  • Have good interpersonal skills
  • Be a “people-person”
  • Be a good negotiator
  • Be able to multi-task

Qualification

  • 5 ‘O’ level credit including Mathematics and English in not more than 2 sitting
  • Bachelors Degree

Experience

  • Minimum 2 years sales experience in a major FMCG blue chip organization
  • Strong field sales experience