Guinness Nigeria operates a Total Beverage Business (TBB). A key contributor to the success of the GNPLC strategic plan is an effective & flexible field sales force demonstrating industry leadership in both volume driving & brand building activity
This role is based in Northeast Nigeria
Purpose of Role:
- To support GNPLC’s business objectives through the effective management of designated sales territory with a focus on high value outlets including implementation of all sales activities/programmes in the retail sales territory
- Responsible for the account management and activation of high value outlets and hypermarkets
- To spot sell to fill sales gaps in the outlets (across the entire portfolio) and to pre-sell
Top Accountabilities:
- Ensures achievement of QDVPPP sales drivers for Territory
- Ensures sales out of distributors/market share growth are achieved via monitoring the RRS scheme, excellent execution of promotions. Ensures promotional activity is in the right outlets and well managed. Has to keep and update a database of outlets within the territory.
- Ensures at a minimum, once a quarter reviews of RSE, SR & VSR routes, inclusion of new outlets.
- Manages Recommended Price Compliance in outlets and ensures the retail redistribution standards are adhered to by distributors
- Ensure effective customer/ business development to counter competitive activities in these outlets
- Has accountability for POS materials, Chillers, Light signs etc deployed in retail outlets within sales territory.
Qualifications and Experience Required:
- Graduate with minimum 1 year commercial expertise gained across Sales / Consumer Marketing or Sales Management.
- High level awareness of the application of Health & Safety Standards
- Good communication skills –written and verbal. Suitable candidate must also be fluent in Hausa
- Good IT skills
- High degree of integrity
- Good inter personal skills
- Geographically mobile.
- Healthy and physically fit.
- Experienced driver with valid license
Barriers to Success in Role:
- Essential to spend time in the Field with customers and consumers-essential to stay in touch with the market and the competition
- Unwillingness to flex schedule to align with business hours of retailers and distributors
- Limited or no knowledge of the Northeast region.
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