Vacancy for Social Media Manager at Jumia Nigeria

Jumia Nigeria is seeking to employ suitable and qualified applicants to fill the position of Social Media Manager .

The Position is based in Nigeria.


  • In this position, you will be responsible for supporting Jumia with the development, execution and maintenance of social media engagement, monitoring, reporting, and analysis within the Marketing team.
  • This position ensures all social media content and communication is in brand alignment.

In particular you will:

  • Manage day-to-day reactive and proactive communications on all key social media channels (FB, Twitter, YouTube, Instagram etc.)
  • Create content calendars and schedules based on the relevancy of trends, promotions, and social activity
  • Generate, edit, publish and share daily content across all channels daily
  • Continually optimize company pages within each platform
  • Develop paid social media campaigns and make sure they are executed properly and on-time across relevant social media channels
  • Review competitive social media content and creative, continuously benchmarking other top social media brands and recommending optimizations
  • Continually evaluate the Social Media and digital landscape for innovative/new platforms being launched to determine viability for Jumia Brands
  • Support the acquisition or production of photographs and eventually videos
  • Reviewing and moderating conversation with customers on social channels
  • Maintain regular reporting cadence for social media, assessing KPIs and campaign performance
  • Support Marketing team with all recaps, reports and programs Identify strategic opportunities to engage target audiences – where are relevant discussions taking place?
  • Who are influencers in the ecommerce community that the brand can engage with

Professional Skills & Qualifications

  • Bachelor’s degree in Marketing, Communications, Journalism or Business required.
  • 8+ years in social media or agency communication experience required, work in both talent acquisition and brand communications desired
  • Excellent writer with experience in multiple writing styles (business, Digital/Social, marketing, technical)
  • Knowledge of social media communities, Google Analytics, Facebook Exchange and Account Manager, Spredfast (or equivalent social media listening/analysis program)
  • Good knowledge of Adobe Creative Suite, primarily Premiere Pro and Photoshop, but not essential
  • Familiar with social scheduling software such as Hootsuite and Tweetdeck.
  • Knowledgeable about SEO practices.
  • In-depth knowledge and understanding of Social Media platforms (Blogs, Twitter, YouTube, LinkedIn, Facebook, Instagram, Google+, Pinterest, etc.), their respective users and how each platform can be most effectively utilized