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ZAIN1391 - Team Member, Market Intelligence
Business Unit: Zain Nigeria Division: Marketing Location: Nigeria - Lagos Closing Date: 08-Mar-2010
Basic Purpose:
To provide relevant customer insight and market intellegence to inform Marketing Strategy
Main Duties & Responsibilities:
Conduct economic, market, competitor and industry analyses to identify business growth opportunities.
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Provide consumer insights for marketing strategy development.
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Analyze and perform business decision support from tracking studies e.g. retail audit, Brand tracker,
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Work with stakeholders to identify business needs to effectively negotiate and execute definitive and adhoc research plans, proposals to address key business questions.
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Coordinate research requirements for different business units
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Liaise with agencies to analyse and report research results for both qualitative and quantitative studies
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Ensure Zain's standard Request for Proposal (RFP) practices; monitor the process and works with the Manager/HOD, Procurement to ensure timely PO issuance.
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Works with the Legal function of Zain Nigeria to ensure collaborative and contractual obligations are met regarding governmental/regulatory approvals e.g. NOTAP for research payments.
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Prepares presentations for senior management on areas of focus.
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Identifies changes in the commercial and business environment that may potentially warrant modifications to Zain's operational support strategies and keeps stakeholders informed of organizational and environmental changes and trends that may have an impact on Zain's current and future performance.
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Identifies and analyzes any other business improvement opportunities by conducting economic, commercial, technical, financial reviews etc, with reference to best practice methodologies and approaches.
Competencies & Qualifications:
Key Result Areas
Quality, timeliness and effectiveness of research plans developed, and the level of alignment with Zain's goals and objectives
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Generate actionable insights with direct positive impact on Zain's growth and revenue objectives
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Effectiveness of market intelligence
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Effectiveness of research processes & methodologies.
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Number of new research initiatives that are implemented.
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Effectiveness of knowledge management within the Zain Nigeria
Qualification and Experience
A first degree or its equivalent in a related discipline
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3 - 5 years relevant experience.
Note: you will be required to attach the following:
1. Resume/CV
Apply now!
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Monday, March 8, 2010
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